Fakemayo.com is a founder-focused startup growth blog and newsletter that shares real, actionable stories of how entrepreneurs got their first users, customers, and traction. It features in-depth case studies, interviews and founder narratives that break down the exact tactics, tools, channels, and experiments real makers used to grow from zero to meaningful metrics.
The site’s core mission is to deliver authentic startup lessons without hype or theory, giving readers a practical growth playbook drawn directly from founders building SaaS products, bootstrapped businesses, indie hacker projects, newsletters and niche apps. Each story highlights what worked, what didn’t, and how specific customer acquisition strategies — from Reddit outreach and social media marketing to SEO experiments and grassroots engagement — contributed to early success.
Examples from the archive show how founders hit early milestones like first 100 users in a week, 5,000 weekly visitors, €500 MRR in 30 days, and initial paying customers through a mix of social growth, manual outreach, product launches, community traction, and iterative feedback loops.
Originally launched and curated by entrepreneur Jakob Jelling, Fake Mayo combines a searchable blog archive with a free weekly newsletter that lands real founder growth stories straight in your inbox. The content is rich with startup momentum insights, indie maker lessons, bootstrapped marketing tactics, and early traction case studies, making it valuable for anyone building or scaling a product without a big budget.
